MEASURED 3 NOVEMBER 2026

What is Diffbot? Diffbot's AI crawler

Diffbot is a crawler that extracts structured data from web pages for Diffbot's data products.

20%of 389 major websites block Diffbot — 77 blocked, 299 allowed, 13 with no matching rule

77 of the 389 major websites we measure block Diffbot in robots.txt (20%), making it number 5 of the 30 AI crawlers we track for how often it is blocked. 65 of those sites name it directly in their robots.txt; the rest are covered by a wildcard rule.

Key facts

FactDetail
OperatorDiffbot
Used forDiffbot's knowledge graph
TypeOther. Neither clearly search nor training.
robots.txt tokenDiffbot
Operator's documentationNone we could verify

What blocking Diffbot does

It is a data extraction crawler, so blocking it says little about any one AI assistant.

How to allow or block Diffbot

Add one of these groups to the robots.txt file at the root of your domain. It is a stated preference that well-behaved crawlers read, not an enforcement mechanism.

BLOCK
User-agent: Diffbot
Disallow: /
ALLOW
User-agent: Diffbot
Allow: /

Diffbot user agent string

We did not find a full string from its operator, so look for Diffbot in the user agent field of your logs.

How to verify a request is really Diffbot

Anyone can put a crawler's name in a user agent string, so the name alone proves nothing. We did not find a published IP list or reverse DNS rule from Diffbot.

How to whitelist Diffbot in a firewall or CDN

robots.txt only states a preference. A firewall, CDN or bot protection service can still refuse the request, and the crawler then gets an error even though robots.txt allows it.

  1. Check that no group in your robots.txt blocks it, using the rule above.
  2. Add an allow rule in your firewall or CDN that matches the name in the user agent. Keep the rule narrow, because anyone can copy a name.
  3. Check your server logs for a 200 response from Diffbot afterwards.

On Cloudflare, also check AI Crawler and Agent access policies, which can block search, agent and training traffic across a site.

Why Diffbot gets a 403 or 405 error

A 403 means the server refused the request, which usually points to a firewall or bot rule. A 405 means the server refused the request's method, so check any rule that only permits certain methods. A crawler that obeys robots.txt won't request a page it is told to avoid, so an error in your logs points to your server's configuration. To stop it deliberately at the server, this nginx rule returns a 403:

NGINX
if ($http_user_agent ~* "Diffbot") {
    return 403;
}

Which sites recently changed their rules for Diffbot?

Date first seenSiteChange
26 October 2026investopedia.comStarted blocking
26 October 2026travelandleisure.comStarted blocking
26 October 2026verywellhealth.comStarted blocking
31 August 2026fastcompany.comStarted blocking
31 August 2026inc.comStarted blocking
31 August 2026slate.comStarted blocking

See the full change log.

Who blocks Diffbot, by sector

Sites blocking Diffbot

academia.edu, amazon.com, androidcentral.com, arstechnica.com, asahi.com, axios.com, barrons.com, bbc.co.uk, behance.net, bloomberg.com, businessinsider.com, buzzfeednews.com, canva.com, cnbc.com, cnn.com, cntraveler.com, digitaltrends.com, disneyplus.com, drugs.com, dw.com, fastcompany.com, flickr.com, forbes.com, ft.com, gizmodo.com, globeandmail.com, hackernoon.com, healthline.com, howtogeek.com, huffpost.com, hulu.com, imdb.com, inc.com, instacart.com, investopedia.com, latimes.com, lemonde.fr, lifehacker.com, makeuseof.com, marketwatch.com, mashable.com, medicalnewstoday.com, nature.com, nbcnews.com, netflix.com, newsweek.com, newyorker.com, nytimes.com, pcmag.com, pinterest.com, quora.com, reddit.com, reuters.com, sciencedirect.com, slate.com, smh.com.au, spiegel.de, techcrunch.com, techradar.com, telegraph.co.uk, and 17 more in the full dataset.

Sites that allow Diffbot by name

delta.com, jasper.ai.

See all 30 AI crawlers, the rule change log or the full study. Being reachable is only the first step: how AI search engines choose what to cite covers the rest.

Cite this data

You are welcome to quote or republish these figures. Please credit IndexHalo with a link to this page (CC BY 4.0). All our datasets are on the data page.

CITATION
IndexHalo. "Diffbot block rate across major websites." Measured 3 November 2026. https://www.indexhalo.com/ai-crawlers/diffbot/
LINK HTML
<a href="https://www.indexhalo.com/ai-crawlers/diffbot/">Diffbot block rate across major websites, IndexHalo</a>